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The Psychology Behind Why We Open Texts but Ignore Emails
SMS captures attention through immediacy, simplicity, and perceived intimacy, while emails often go unread due to cognitive load and effort. Understanding this behaviour helps businesses craft messages that connect and engage effectively.
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How to Seamlessly Integrate SMS Into Your CRM
Integrating SMS into your CRM streamlines customer communication, automates messages, and keeps records accurate. Bespoke systems make this even easier, aligning triggers and workflows to your business for smoother, more effective engagement.
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How Businesses Can Use SMS Without Sounding Like Robots
Learn how to write conversational SMS messages that sound natural, reflect your brand’s tone of voice, and improve customer engagement. Discover simple ways to make your business texts feel human, relatable and authentic.
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Last-Minute Halloween Marketing? Boost Your Campaign with SMS
Short on time for Halloween marketing? Discover how last-minute SMS campaigns and urgent promotions can reach customers instantly, drive engagement, and save your seasonal campaign with quick, highly effective messaging in the UK.
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SMS Marketing for Local Events: From Fairs to Festivals
SMS marketing gives local events an instant edge. From Halloween nights and Oktoberfest to autumn fairs, text alerts boost ticket sales, share updates, and keep visitors engaged before, during, and after the event.
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Funny or Memorable: The Art of Writing SMS That Gets Clicks
Writing SMS that gets clicks comes down to copy that’s clear, concise and occasionally funny. Explore practical SMS copywriting tips and bulk SMS ideas to create engaging text messages your audience will actually enjoy.
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How AI is Changing SMS Marketing in 2025
AI is reshaping SMS marketing in 2025 with automation, insights, and personalisation. From smarter campaigns to real-time messaging, businesses in the UK are using AI to connect more effectively with their audiences.
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Emergency SMS for Businesses: Keeping Customers Informed in Real Time
Emergency SMS allows businesses to update customers instantly during closures, delays, or urgent situations. Using real-time messaging and bulk alerts in the UK ensures your audience stays informed, reducing confusion and maintaining trust.
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SMS for Small Businesses: Quick Wins Without the Tech Headache
Small business SMS helps SMEs reach customers quickly and easily. Clear, well-timed campaigns and bulk messaging UK boost engagement and results, allowing small businesses to communicate efficiently without complicated technology or setups.